Welcome to Realise A Dream
Realise A Dream (RAD) is an Enterprise Development Programme created to educate, empower and inform Youth Food Entrepreneurs and Agripreneurs to sustain and expand their enterprises.
We see first-hand the impact of unemployment on people who line up for food at community soup kitchens to survive. RAD aims to address unemployment and food security by creating more sustainable enterprises allowing people to earn and feed their families with dignity.
Food enterprises provide an easy entry point into the economy, but often operate with the odds stacked against them:
Every year we scout for pioneering individuals to enter our RAD Programme through a community recruitment drive, and through our Ladles of Love networks.
We take successful applicants through an intensive, holistic 6-month programme.
RAD Programme 6-month cycle
All RAD pitching finalists become members of our RAD Entrepreneurs Club, which is a networking platform enabling regular connection and opportunity sharing. RAD Club lunches are hosted regularly to educate, inspire and motivate with storytelling from guest speakers.
RAD entrepreneurs are awarded products and services at key completion points throughout the programme. After training in pitching, RAD entrepreneurs have the opportunity to pitch for CAPEX prizes.
RAD is open to South African ID-owning enterprise owners operating in Cape Town between 20 and 35 years old, whose enterprises have been operating for a minimum of 12 months but less than five years. We aim to expand RAD to other major South African cities in the next 5 years.
RAD Enterprise Development Programme addresses the challenges entrepreneurs and agripreneurs face in personal confidence, understanding business fundamentals, finance and route-to-market. With the right investment and support, we can expand RAD.
How Can You Get Involved As A Sponsor/Partner?
We invite your business to help develop our local economy while developing your own SED/CSI initiatives and marketing opportunities through a partnership with RAD.
Bank details:
FNB Current Account
Ladles of Love – RAD
Account number: 63071319355
RAD Winner Faith Sotondoshe of Nande’s Kitchen says:
“RAD is a dream catcher, it is real and I am a prime example. I have created 3 full time jobs, 7 part-time jobs and upskilled 25 people, plus provided temp work for 15 more.
Furthermore, I have outsourced and collaborated with five other RAD food entrepreneurs recently.
We are the vehicle that can bring change in our environment. Let’s work together with what we have, to better our economy and improve our living within our communities.”
Collaboration partners to date
